Flared jeans, inspired by the bell-bottomed pants of U.S. Navy sailors, first made a splash in the late 1960s and early 1970s, becoming a powerful countercultural fashion symbol embraced by the hippie and bohemian movements. They represented a bold rejection of mainstream style and were often paired with vibrant colours, bold patterns, platform shoes, and even baseball boots like our Woody.
This style flourished throughout the ’70s, epitomizing the era’s laid-back, rebellious vibe, especially among Northern Soul dancers and iconic rock bands like Led Zeppelin. The distinct 23-inch flare, subtly narrowed at the knee (but not as drastic as bell bottoms), gave them ours a unique, flattering silhouette. Today, flared jeans are back in rotation with a modern twist, loved for their leg-lengthening effect and worn-in, faded look that effortlessly channels that classic ’70s vibe.
Our jeans are made from 100% cotton
Sizing
When purchasing, we recommend measuring your waist. Many famous brands use vanity sizing, so while you might have been a ’28″‘ years ago, it’s likely you’re not anymore! Personally, I have a bit of a belly, and these jeans sit comfortably on the hips with a mid-rise cut. As you can in the pictures they are from a skinny fit at top so if in doubt size up.
For more details, check out the pictures!
Tech
100% Cotton
Inside leg Standard 32
Branded Waist Patch
Silver Buttons and Rivets
Classic 5 Pocket Design
Zip fly with button fastening
6 Belt Loops
Slight Taper
Machine wash at 30°C.
Due to specific dyeing process item may lose colour. Wash before wear.
28 | 30 | 32 | 34 | 36 | 38 | |
Waist | 14 | 15 | 16 | 17 | 17 | 19 |
Inside Leg | 32 | 32 | 32 | 32 | 32 | 32 |
Carlo Peroni (verified owner) –
These jeans are authentically unbelievable, they feel amazing on and great to dance in too. The style is spot on paying homage to the 70s era of Northern Soul but also that 70s boot boy look too. Perfection. Customer service from them so excellent as always. Thank you, keep up the good work.