For years, we aspired to create our own jeans, but achieving perfection without compromise was challenging. We had a list of requirements, with fit being paramount.

Our jeans are made from 100% cotton, with a slight stretch for added comfort. This ensures they move with you, offering a comfortable fit for any activity.

White jeans are a versatile and stylish addition to any wardrobe, offering a fresh and modern look that can be dressed up or down. Unlike their darker counterparts, white jeans bring a sense of brightness and sophistication to an outfit, making them perfect for various occasions, from casual brunches to evening events.

One of the main benefits of white jeans is their ability to pair seamlessly with a wide range of colors and styles. They provide a clean canvas, allowing for bold, vibrant tops or subtle, neutral tones. This versatility makes them an excellent choice for creating both casual and polished ensembles. For a casual day out, pair white jeans with a simple T-shirt and sneakers or desert boots. For a more refined look, combine them with a crisp button-down shirt and loafers

Sizing

When purchasing, we recommend measuring your waist. Many famous brands use vanity sizing, so while you might have been a ’28’ years ago, it’s likely you’re not anymore! Personally, I have a bit of a belly, and these jeans sit comfortably on the hips with a mid-rise cut. As you can in the pictures they are from a skinny fit, but a reg to slim fit, so if in doubt size up.

For more details, check out the pictures!

Tech
100 Cotton
Inside leg Standard 32
Branded Waist Patch
Silver Buttons and Rivets
Classic 5 Pocket Design
Zip fly with button fastening
6 Belt Loops
Slight Taper
Machine wash at 30°C.
Due to specific dyeing process item may lose colour. Wash before wear.